Case study, Fun Zwijndrecht
Philips’ energy-efficient MASTERColour CDM-T Elite: the new standard in Fun’s shops
“With the new lamp type from Philips, Fun Zwijndrecht has achieved a European first. The combination with the adapted Lunoo luminaires makes for beautiful illumination and a pleasant atmosphere in the shop. In addition, the energy savings are considerable. In this way Fun is also contributing to a greener society.” Guy van den Steen, Buildings Manager at Fun BackgroundWith steady expansion of two to three shops a year, the Belgian leisure chain Fun has been pulling out all the stops over the past decade. Fun shops are large and in their own words are bringing innovation to the way in which young and old spend their leisure time. The wide, modern range of such items as toys, baby articles, multimedia, school supplies, garden furniture and specific seasonal products underlines this. The challengeAt Fun the focus on innovation can also be seen in the shop’s interior decorating. Unique is the special shop-in-shop formula, whereby products are presented in a thematic setting, such as in the ‘Plopsashop’ or ‘Disney Plaza’. Fun also always goes for top-quality lighting. Lighting manufacturer Lunoo, from Izegem in Belgium, suggested a brand-new lamp for the new Fun shop in Zwijndrecht. Lobke Rondelez, Marketing Manager at Lunoo: “Fun Zwijndrecht has been fitted with the MASTERColour CDM-T Elite 100W/930, developed by Philips, for which we supplied the luminaires: GICA AIR and GALAXIO luminaires for the general lighting and TOXI JR spots for the accent lighting. Based on our many years of collaborating with Philips we had every confidence in a positive result. And rightly so. We have now fitted out other new Fun shops based on the same idea.” The solutionFun replaced the MASTERColour CDM-T 150W/830 discharge lamp by the new MASTERColour CDM-T Elite 100W/930 all through the shop. So the direct energy saving per lamp is 50W, or 33% of the lamp power! “Due to its size, Fun Zwijndrecht needs a considerable amount of lamps to be installed in order to ensure optimal lighting performance,” says Account Manager Herbert Lismont. “By installing two hundred MASTERColour CDM-T Elite 100W/930 lamps instead of the old 150W version, we are saving 10,000W.” In addition to the energy savings, the new lamp type has a 25% longer lamp life, which means the lamps have to be replaced one year later than the old lamp type. The considerable energy savings and reduced maintenance costs are not the only advantages of the new lamp. Herbert: “The CDM-T Elite has better light output and the light level is maintained for longer, partly due to Lunoo’s excellent luminaires. The appliance efficiency is in excess of 80%. And, very important for both Fun and their customers: the colour rendering of the CDM-T Elite is as high as 90,making the colours appear more sparkling and appealing.”
BenefitsGuy van den Steen, who is responsible for the buildings at Fun, is very proud of the result: “With the new lamp type from Philips, Fun Zwijndrecht has achieved a European first. The result of the combination with Lunoo’s adapted luminaires is that the shop is beautifully illuminated and there is a pleasant atmosphere in the shop. There is plenty of light and the products are shown beautifully to their best advantage. In addition, the energy savings are considerable. In this way Fun is also contributing to a greener society.” More fashion projects
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Project info| Client | Fun | | Location | Zwijndrecht, Belgium | | OEM | Lunoo, Izegem | Lunoo Project Manager | Peter Slabbinck | Philips products | MASTERColour CDM-T Elite 100W/930 | Philips Account Manager | Herbert Lismont |
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